9 STEPS TO LAUNCH A SUCCESSFUL BRAND
In the technology and internet age we’re living in, it’s now easier than ever to launch your own brand. With nearly free social media tools like Instagram and Facebook, getting your product or company out into the public is accessible to anyone. However, putting your…
Why Is Picking a Color for Your Brand SO Important?
Colors are much more to us than just colors—you might not realize it, but colors evoke emotion. When picking a color for your brand, it is key to choose a color that relays the message of your brand. Do you want to be known as…
Classic Holiday Commericals
The holiday season is a great opportunity to connect with your customers in a memorable, impactful way, but often it can be difficult to settle on a brand message that really resonates with your target audience. In my experience, I’ve found that the less-is-more approach…
European Logo Inspiration
Recently I spent two weeks traveling though Europe. Some the cities we covered were Reykjavik, Berlin, Brussels, and Brugge, with a few others in between. I was inspired by so many things, but these are just a few logos and marketing items that caught my…
Is it Time To Change Your Logo?
When people think of branding many undoubtedly immediately conjure up images of logos. A logo is easily the most iconic and striking facet of a marketing campaign, but often times they can be somewhat problematic. While logos are not necessarily moneymakers they are absolutely the…
Facebook For Your Business
At Stellen we often preach the importance of having a strong social media presence to help increase visibility and awareness for your company. Obviously, Facebook may just be the King of social media, so your efforts to establish this presence could start right there. Creating…
Red and Yellow: Why You’re Lovin’ It
The crew here at Stellen always likes to follow up. So when we put up that neat graphic about how the color spectrum can influence customers we figured we should put up some evidence with it. You know, just in case you didn’t believe us….
24 Questions To Ask Yourself Before You Launch
Want to start a brand but don’t know where to start?? Just reference this trusty checklist to make sure you are well prepared! We don’t mean to overwhelm you here, just want to make sure you are prepared with all the branding tools you will…
The Soul Addiction
Have you ever stopped to think about what makes your favorite brand so addicting? In the past, simply owning merchandise or products with a brand’s logo was enough to keep customers coming back for more. However, chances are just the logo isn’t what makes you…
What is your color saying about your brand?
At Stellen we realize that no detail is too small to take note of when creating a perfect brand image for your business. One that could be easily overlooked or ignored is color choice for your brand and logo. It would be easy to pick…