Juice It Up! Graphic Design

Juice It Up! is a franchise based business based out of Southern California with location nation wide. They have been in business for over 27 years and have over 100 locations open & more in development.

The Problem

Juice It Up! went through a website re-design and re-brand. They had worked with a firm that specialized in websites and worked on brand second… (the opposite of us!) and they liked the new website but were not in love with the brand direction. The firm was also not set up to handle the day to day graphic design needs, so we jumped in to take over.

How We Helped

Being a branding agency ourselves, we know how to follow a brand guide and stay on script. We were able to follow the standards the previous agency laid out then evolved them over time into what Juice It Up! was really looking for.

We have helped Juice It Up! With various campaigns and promotions across both print and digital mediums.

We have created campaigns for their 25th anniversary, as well as designed quarterly Limited Time Offers like the Horchata Smoothie and their Acai in the spring!

Along with seasonal projects we have also redesigned the menu boards for all stores, created in-store graphics, and designed custom iconography. We have since advised on a re-design of the website, re-defined the brand standards, advised on mobile app design, and are now styling monthly photoshoots for the brand.

We have become the Juice It Up! design department giving them creative director level work on a monthly retainer basis.

The Result

The brand has a steady look, feel, and vibe that is the right vibe for them. It’s clean, fresh, and fun. They have opened several new locations in the time we have partnered with them and seen an impressive jump in sales. Their franchisees are happy with the consistent and quality work that comes out in their POP kits for the quarter. They feel supported and are excited to be a part of the brand.


Print Design

Digital Design

LTO Campaign Design

Photography Styling

Our work with CPK

Juice It Up! Website redesign by Stellen Design branding agency in Los Angeles California

Words From Our Client

“We started working with Jordis and her team in 2019. Since then, her team has become a seamless extension of our team. She was able to jump in and help us finish off our rebranding efforts as well as assist with a website and mobile app redesign. Her ability to understand our brand and the importance of cohesion has been immensely helpful as our business continues to grow.”


Natalie Eaglin | SJB Brands, LLC
Vice President of Marketing

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Carolina Vangilder of Stellen Design Branding Agency in Los Angeles CA
Carolina Van Gilder
Project manager / Assistant
The coordinator, facilitator and scheduler for all Stellen Design projects. She communicates with clients about everything from contracts and payments to design edits and revisions. She helps keep the logistics on point so Stellen Design can live up to their reputation.
Réka Juhász (ray-ka u-has)
Contract Designer

Réka is a Hungarian-born, American-trained award-winning brand designer with over 12 years of graphic design experience. She loves to incorporate hand lettering, tactile elements, or letterpress into her work. She believes inspiration is all around us and that making brands look good is a worthy pursuit in life.

Jordis Smalls of Stellen Design Branding Agency in Los Angeles CA
Jordis Small
Creative Director
Jordis is a big believer in continued education. She makes it a point to attend at least four workshops or conferences a year to keep her skill improving. She is also a big advocate for “creative play” and loves to spend her spare time trying new things and learning new techniques.